Faculty of Mass Communication
Dean’s Message
The Faculty of Mass Communication at Afro Asian University is dedicated to shaping the future of media and communication. We offer innovative programs and state-of-the-art facilities to empower students in diverse fields such as journalism, broadcasting, public relations, advertising, and digital media. With a focus on hands-on learning, critical thinking, and creativity, our faculty prepares students to thrive in the dynamic media landscape. Our experienced faculty members provide mentorship and guidance, nurturing the next generation of media leaders. Join us in exploring the endless possibilities of mass communication and making a meaningful impact on society.
Prof.Dr. Mahmoud Hassan Ismail
dean.mc@aau.edu.so
Departments
- About Faculty
- Vision and Mission
- Objectives
The Faculty of Mass Communication at Afro Asian University is a dynamic hub of creativity, innovation, and industry relevance. Our faculty offers a comprehensive range of programs designed to equip students with the skills, knowledge, and experience needed to excel in today’s rapidly evolving media landscape.
At the heart of our approach is a commitment to experiential learning, where students engage in hands-on projects, internships, and real-world collaborations to gain practical experience and build their professional networks. Our state-of-the-art facilities, including multimedia studios, editing suites, and digital labs, provide students with the tools they need to explore their creativity and bring their ideas to life.
Our faculty members are industry professionals and leading scholars who bring a wealth of expertise and insight to the classroom. They are dedicated to fostering a supportive and inclusive learning environment where students are encouraged to think critically, communicate effectively, and push the boundaries of media innovation.
Whether you’re interested in journalism, broadcasting, public relations, advertising, or digital media, the Faculty of Mass Communication at Afro Asian University offers a vibrant and dynamic learning community where you can pursue your passion and unleash your potential. Join us as we shape the future of media and communication together.
Our mission is to provide a comprehensive education in mass communication that equips students with the knowledge, skills, and ethical values necessary for success in the rapidly evolving media landscape. We envision being a leading institution in mass communication education, known for our commitment to excellence, innovation, and social responsibility.
Academic Excellence: Upholding academic excellence in the field of mass communication by providing high-quality education, innovative research opportunities, and professional development programs that prepare students for successful careers in media and communication industries.
Creative and Critical Thinking: Fostering creative and critical thinking skills among students, encouraging them to explore diverse perspectives, question assumptions, and engage critically with media texts, technologies, and practices.
Ethical Journalism and Media Practice: Promoting ethical principles and professional standards in journalism and media practice, emphasizing integrity, accuracy, fairness, and respect for diversity in reporting, storytelling, and audience engagement.
Media Literacy and Citizenship: Enhancing media literacy skills among students and promoting responsible media consumption, empowering them to critically analyze media content, evaluate sources, and participate actively in civic life as informed and engaged citizens.
Multimedia Skills Development: Equipping students with practical skills and technical competencies in multimedia production, digital storytelling, social media management, and other emerging media technologies, preparing them for diverse career opportunities in digital media, broadcasting, advertising, public relations, and related fields.
Interdisciplinary Collaboration: Encouraging interdisciplinary collaboration and partnerships across academic disciplines, media industries, and community organizations, fostering innovation, diversity, and inclusivity in media research, production, and content creation.
Global Perspective: Embracing a global perspective in mass communication education and research, exploring transnational media flows, cultural exchange, and global communication trends, and preparing students to work effectively in multicultural and international contexts.
Social Justice and Equity: Promoting social justice, equity, and inclusion in media representation, advocacy, and storytelling, addressing issues of diversity, inequality, and social change through media activism, community engagement, and advocacy journalism.
Lifelong Learning and Professional Development: Providing opportunities for lifelong learning and professional development for faculty, staff, and alumni, through workshops, seminars, conferences, and networking events that support ongoing skill enhancement, career advancement, and intellectual growth in the field of mass communication.